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Enrique Iglesias ft. Pitbull - 'I Like It'

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Fraser McAlpine | 15:32 UK time, Wednesday, 30 June 2010

Enrique Iglesias and Pitbull

Oh RedOne, you and your endless hissy frying pan synths. You and your autotune. You and your tales of hot singing men watching hot dancing women in a nightclub situation. If it wasn't for the fact that you're clearly good at what you do, together with the fact that the world will never tire of dancing to strutting, pumping songs about watching sexy girls dance to strutting, pumping songs, I'd be tempted to suggest you're in a bit of a rut.

However, even the presence of Pitbull - the unthinking person's shouty rap twerp of choice - can't dent this, ah, club banger. Even Pitbull's rap section - which begins with him shouting "Go DJ!", and then "that's my DJ!" as if he has turned to some disinterested girl nearby, nudged her in the ribs and proudly pointed up at the unimpressed fella behind the decks - even THAT can't make this fail.

This is a measure of how good at the pop lark Mr RedOne is.

(. There are people from in it, can you tell?)

Elsewhere, we're treated to a non-stop attention grab scenario. When there's no singing, there's shouting, when Enrique stops singing low and growly, he also sings high and squeaky, or maybe even both at the same time. When the autotune threatens to submerge his voice like a mouse in a vat of mercury, he comes bounding out with an exuberant yell and a saucy wink for the ladies.

It's a bit like talking to small child who has just eaten something sugary and chemical, and can't quite keep focus on what he or she is supposed to be talking about. Or at what volume they're supposed to be talking. All they know is they want MORE SWEETS...or A FLUFFY BADGER. And then, after shouting for five minutes, they suddenly fall asleep.

This sense of fractured, but enthusiastic logic permeates everything. "No-one can do the things I'm gonna wanna do to you" is a brilliant line, isn't it? On the surface of it, it suggests Enrique The Loverman can do amazing things, technical things, things which he learned from some wizened old master of the love arts (his dad, basically). Listen again, and you'll realise that he's just as desperate to do those things as everyone else. He can't DO them, but by golly he can WANT to do them like nobody's business.

I kind of love that. Plus they're so KEEN TO HAVE A PARTY, bless 'em.

Docked one star because they didn't credit Lionel Richie even after he travelled all the way to the studio to re-record his vocal from 'All Night Long'. That's just bad manners. He's not as young as he used to be, after all.

Matter of fact, his 'All Night Long' probably only lasts until about half-past ten these days.

Three starsDownload: Out now


³ÉÈË¿ìÊÖ Music page

(Fraser McAlpine)

"Enrique may as well just desperately shout I WANT A NUMBER ONE."

"It strikes me as more gaudy than fun."

"Enrique was thrilled to work with his friend Lionel Richie, but it was Pitbull who really took it out of him."

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