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The fashion revolution: From trends to sustainability

Fashion allows us to express our individuality by wearing outfits that boost our confidence and reflect our personalities, but this can often come at a cost, and what we wear can have an impact on the environment.

Video: Sustainable fashion

What is fast fashion?

Fast fashion is when clothing companies make a high volume of clothes very quickly and sell them at low prices. This happens because people want lots of new clothes that are fashionable and don't cost a lot. This might sound great, but it can cause some big problems.

Many companies make clothes quickly and cheaply to keep up with what people want. At times, they鈥檙e made in places where they can pay workers less money and where they don't always have to follow strict rules to protect the environment. This makes it easy to produce and sell clothes all over the world, but this is an process.

Globalisation speeds up fashion trends with help from things like social media and TV. Technology makes fashion spread quickly worldwide, and this increases the demand for cotton and polyester production. Some people argue that this is creating a more

In 2022, the average household in the UK spent 拢17.60 per week on clothing and footwear.

Activity: Producing, transporting and discarding clothes

Impact on the environment

Factories

When factories make clothes, they burn things like coal and oil for energy. These are called fossil fuels. Burning fossil fuels releases greenhouse gases that trap heat in the air, making the Earth warmer. This can cause changes in the weather and other problems. As well as this, the chemicals used when dyeing fabrics into different colours can often enter the water system in an uncontrolled manner, which damages .

Transport

Clothes are often made all around the world, which are then are then transported to shops and stores in Wales, which can create pollution from the vehicles, ships, and planes they are transported in. The fuel used in transporting the products pollutes the air with greenhouse gases.

Microplastics

Sometimes, when we wash clothes made from materials like polyester (a man-made fibre), tiny pieces of plastic break off. These are called microplastics, and they can end up in rivers and oceans. They're bad for fish and other animals that live in the water, as they can digest them, and they can even get into the food we eat.

Waste

People often throw away clothes they don't want anymore. Although people can recycle their old clothes, they often don鈥檛, and the unwanted clothes end up in landfills and can cause problems as they break down.

A large pile of mixed waste materials, including plastic bags and fabric, in an outdoor setting.

Impact on society

Water usage

Making clothes needs a lot of water to help grow the plants that produce cotton. This can be a problem in countries that grow cotton that have a hotter climate than us because it can use up too much water, which makes it hard for local people to ensure that they have enough water to drink, wash, and supply their own animals with.

Labour exploitation

Many fast fashion brands rely on cheap labour in developing countries, where workers are often paid low wages and subjected to poor working conditions, including long hours and unsafe workplaces.

Health risks

The use of toxic chemicals in textile production and dyeing processes can pose health risks to workers and communities living near factories.

An industrial landscape with several tall smokestacks, emitting white smoke and steam into the sky.

Loss of cultural identity

Fast fashion can make people think they need lots of clothes and the newest styles all the time. This can make people forget about the value of well-made clothes and traditional styles from different cultures and it can also make everyone look the same without celebrating our unique styles and backgrounds.

What's being done to make fashion more sustainable?

More and more people are starting to talk about the issues of fast fashion and are trying to find solutions, and some clothing companies have started to make their clothes in ways that are better for the environment.

Using organic cotton

Means not using harmful chemicals like and that harm the natural environment.

A tractor with a yellow tank is spraying liquid fertilizer or pesticides over a green field of crops.

Recycling old clothes

Some shops offer an opportunity for their customers to return old clothes for recycling. The fabrics in these clothes can be recycled which reduces the waste in landfills and decreases the need for new materials.

Fair wages for workers

Fair wages ensure workers can support themselves and their families. Operating through Fairtrade agreements means supporting ethical practices in clothing production, such as adequate working conditions and reasonable working hours, as well as wages.

Reducing energy and water use

This helps decrease the strain on the land and natural resources used to grow materials and make clothes.

Video: Sustainable fashion in action

Activity: What can we do to make fashion more sustainable?

By taking action at individual, national, and international levels, we can all work towards a more sustainable fashion industry that respects both people and the planet.

Closed-loop recycling

Closed-loop recycling means taking used items like old clothes and turning them back into the same kind of products, like new items of clothing. Materials are reused over and over again without losing quality. This helps us save resources, use less energy, and make less waste.

A graphic showing the stages of closed loop recycling: product design, source raw materials, produce fabrics, produce and package clothing, transport clothing, sell, wear.

As more people become aware of the problems with fast fashion, we can all work together to create a fashion industry that's better for the planet and everyone who lives on it.

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