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A review of Sounds Amazing 2020: Our virtual audio conference

All the sessions on audio innovation in film, TV, gaming and more - available now.

Published: 23 October 2020
  • Chris Pike (MEng PhD)

    Chris Pike (MEng PhD)

    Lead R&D Engineer - Audio

Last week we ran the Sounds Amazing 2020 conference online, in partnership with the ³ÉÈË¿ìÊÖ Academy. It was a free event over three days that celebrated innovation in audio. The event was a fantastic success, with a fascinating array of presentations and discussions, reaching an audience of thousands. This is an overview of the talks with links to recordings in case you missed anything, along with a few reflections on running an online event during these strange times.

Day One

Sonic Wonders

Day one started with a session on the power of soundscapes. Jonathan Wall, Controller of ³ÉÈË¿ìÊÖ Sounds, opened the session and the whole event by talking about the changing landscape of the audio industry and his views on important challenges for the ³ÉÈË¿ìÊÖ to tackle to remain relevant and valuable. , the Oscar-winning sound editor of the film Bohemian Rhapsody, then told us how she recreated the electric atmosphere of the iconic 1985 Live Aid concert and seamlessly blended the voices of Freddie Mercury and Rami Malak. The attention to detail in production was hugely impressive. The pioneering wildlife sound recordist talked about his work bringing us the sounds of the natural world. He sat in front of a table of microphones, showing us some of his favourites, including a clever technique using a wire coat-hanger, and played an array of magical evocative recordings.

³ÉÈË¿ìÊÖ Blue Room on AI & Music

LJ had fun with Tanzy Leitner and Spencer Marsden from the talking about the use of AI in music composition. They ran through a set of four demonstrations and asked what this means for the future of music.

Game On

This was a discussion session with leading experts from the games industry, featuring clips of their work and giving insights into the unique challenges of non-linear storytelling and what broadcasters can learn from it. The session featured: - an award-winning composer for games, from indie hits to AAA LEGO titles, - composer for the Bafta-winning sci-fi thriller game Observation, and - sound designer on AAA game Control.


Day Two

Access All Areas

This session of three talks was all about rethinking accessibility and personalisation of audio and featured leading academics that we work with through the Audio Research Partnership. Our former colleague Lauren Ward discussed her work with Casualty and object-based audio to allow personalised control of the clarity of the sound mix to meet the individual needs and preferences of audience members. She also covered the important subject of cake. Lauren's colleague at the University of York, , explored what TV and film productions can do to improve accessibility for visually-impaired people by rethinking audio description as an integral part of the creative process. Finally, discussed the project, which aims to use artificial intelligence and sensor devices to transform live local radio into a personalised, responsive service that can help those living with dementia.

Talking to the Radio

Nicky Birch has been working with the ³ÉÈË¿ìÊÖ's Voice + AI team over the last year, taking a break from her role in ³ÉÈË¿ìÊÖ Research & Development. In this session, she talked about whether the huge growth in voice-controlled devices will transform our relationship with how we listen to the radio and asked if, as producers, should we be changing and adapting the radio we make to fit this new way of listening?

COVID Creativity

We wanted to showcase people's amazing work done during difficult times in lockdown to keep us informed and entertained. Broadcaster and choirmaster joined us to share his efforts to bring people together through singing, mostly from the studio in his garden shed. Kaye Dunnings (Creative Director of Lost Horizons and Shangri-La) gave us a fly-by tour of , a 'real festival in a virtual world' that was created in VR in place of Glastonbury 2020. Kaye told us about future plans for other virtual music festivals. The creators of the award-winning satirical comedy The Skewer, and gave us a characteristically choppy and hilarious review of their lockdown antics. Finally, showed us their innovative that allows broadcasters to fill in the eerie quiet of empty sports stadiums with exciting realistic sounds of crowds. Overall, it was a fascinating insight into the creativity and innovation that has gone on this year.


Day Three

Commissioning Gold

The final day focussed on the success of podcasting. It started with a panel discussion of audio commissioners, featuring Emmanuella Kwenortey (³ÉÈË¿ìÊÖ Sounds), Jon Manel (³ÉÈË¿ìÊÖ World Service), Lianne Alie (³ÉÈË¿ìÊÖ Sounds), and Brett Spencer (Bauer Media). We heard clips of some of their favourite commissions and their recommendations for exciting work from across the industry. They revealed what they're looking for in new commissions and touched on important themes such as building a community around a podcast, the importance of authenticity and increasing the diversity of perspectives and styles in commissioning. It was a really lively and candid discussion that revealed a lot about the process of commissioning.

Immersive Worlds

Our good friend Cathy Robinson returned to Sounds Amazing to discuss her brilliant work on immersive storytelling. She shared clips from her innovative binaural productions, such as the powerful Hearing ³ÉÈË¿ìÊÖlessness. She also talked about her exciting work with our Audio Orchestrator tool to create Monster which will be released next week (expect more on that very soon).

Popping Podcasts

The final session of the conference featured some of our leading podcast producers, James Robinson (Shreds, Tracks, The Bomb), Helena Merriman (Tunnel 29) and Dan Maudsley (Paradise). They gave detailed breakdowns of the production processes and their creative decisions that have led to hugely popular and award-winning work. I was totally gripped by this final session as it featured some of my favourite podcasts from the ³ÉÈË¿ìÊÖ in recent years and I thoroughly recommend it.


Thoughts on running an online event

We started running showcase events like this back in 2011, with the launch of the ³ÉÈË¿ìÊÖ Audio Research Partnership. The idea has always been to bring people together from across the audio industry, both technical and creative, and to highlight great ideas and trends that people should be aware of. In 2015, we ran Sound: Now & Next in the Radio Theatre of Broadcasting House and we followed this up in 2018 with the first Sounds Amazing, in partnership with the ³ÉÈË¿ìÊÖ Academy. Those events were all really successful and sparked lots of ideas for new projects and programmes. Since last October we'd been planning to run another event in the Radio Theatre, but due to COVID-19, we had to adapt our plans and run it online.

There are definitely downsides to an online event. The chance to talk to people around a coffee about the fascinating ideas you've heard is no longer there and I also missed the chance to get hands-on (and ears-on) with demos. But being online has meant that more people could access the talks. We weren't limited to the number of seats in the Radio Theatre and people joined online from across the world. We decided to spread the programme out across three days, with plenty of breaks, because we know how fatiguing it can be to stare at a screen all day. This made it easier for people to fit things in around their other commitments too, but we felt that it was important to make all of the talks available to watch on-demand as well because life doesn't just stop. I hope you'll agree that this is a fantastic resource, giving a snapshot of the perspectives and trends in the audio sector in 2020 that everyone can access.

There were practical challenges to running the event in this way though. The contributors joined a Zoom webinar and the feed was streamed online using the ³ÉÈË¿ìÊÖ's great tool Silver for ad-hoc internet video streams, and we used the sli.do platform to manage Q&A with the audience. With people working remotely, the engineering team has limited control, and, despite rehearsals and checks, we occasionally had problems with audio levels and distortion or lovely binaural clips being played in mono. We pushed the platform hard with a very ambitious programme, but thanks to the skilled work of the ³ÉÈË¿ìÊÖ Academy production team and LJ's talent as a presenter, I think it came off really well. Our colleague Tom Parnell summed LJ's performance up nicely on Twitter:

  • @LJRICH presented #soundsamazing2020 perfectly: she’s inclusive and natural, with intelligent and sensitive comments, summaries and questions, and I loved her witty piano illustrations and essential mood-building applause samples! Thank you LJ. Stunning visual style today too!
  • — Tom (@TomParnellMcr) October 16, 2020

I would like to end by thanking every member of the production team for Sounds Amazing individually because they deserve it, but also so you can see what it takes to put on an event like this:

  • Lalita Taylor - Event Producer
  • Charlotte Scott - Content Producer
  • Tom Speight - Executive Producer
  • Louise Brown - Project Manager
  • Ian Gardner - Broadcast Engineer
  • Piramo Vyas - Online Content Producer
  • Jana Nehrizova - Production Support
  • Emily Buchanan - Video Producer
  • Jonathan Allan - Video Editor
  • Rishi Kapoor - Graphic Design
  • Cat Bell - Internal Comms
  • Scott Cawley - Social Media
  • Sarah Mines - Comms Lead

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