What is sportswashing?
Dan Roan, sports editor at ³ÉÈË¿ìÊÖ News, talks to Claire Graham about accusations of countries investing in sport and high-profile events to improve their international reputation.
In recent years, many sports have received huge investment from oil-rich petrostates, and while the term ‘sportswashing’ is relatively new, the idea of using sport as a way to deflect negative publicity has been around for years. The impact of recent huge investment has changed the landscape for football, golf, F1, cricket and boxing and many believe this to be a new form of soft power for those involved. Dan Roan, sports editor at ³ÉÈË¿ìÊÖ News, talks to Claire Graham about the accusation that countries are investing in sport and high-profile events to improve their international reputation.
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