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Meet the Vloggers

The vloggers who start off making videos in their bedroom and end up being courted by big brands. Can these new relationships disrupt the old ways of marketing?

Vlogging may be the internet's new path to riches. Peter Day meets the Youtubers who start off making videos in their bedroom and end up being courted by big brands. Will these new relationships disrupt the advertising and broadcasting industries and, for those who make the big time, can their authentic appeal be maintained in the face of fame and money?

Available now

25 minutes

Last on

Sun 11 Jan 2015 10:32GMT

Contributors to this programme

Jim Chapman -听Vlogger

Emily Hartridge -听Vlogger

Dom Smales -听Founder, Gleam

Nick Hayward -听Former head of creator collaborations and branded content, YouTube

James Emtage -听Executive producer, Telegraph Hill

Jonathan Hudson -听Digital marketing manager, 成人快手base

Nate Elliott - Vice president and principal analyst, Forrester Research

Broadcasts

  • Thu 8 Jan 2015 13:05GMT
  • Thu 8 Jan 2015 20:05GMT
  • Sun 11 Jan 2015 01:32GMT
  • Sun 11 Jan 2015 10:32GMT

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