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Austria Tours
Episode 1 of 12
For their first task, Lord Sugar鈥檚 candidates are sent to Austria to sell and run alpine tours. Poor sales and bullish negotiations mean it鈥檚 auf wiedersehen for one candidate.
Vying for the opportunity of a lifetime, Lord Sugar鈥檚 candidates begin the punishing selection process by running alpine tours in Austria. Pushing for the highest overall profit, the teams sell and deliver unforgettable glacier and forest experiences. After subpar ticket sales and bullish negotiations, in the boardroom the results are in, and it鈥檚 auf wiedersehen for one candidate.
On TV
Thu 30 Jan 2025
21:00
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Credits
| Role | Contributor |
|---|---|
| Executive Producer | Paul Broadbent |
| Executive Producer | Naomi Banat |
| Director | Ed St Giles |
| Production Company | Fremantle |
Broadcast
- Thu 30 Jan 2025 21:00
Could you be Lord Sugar鈥檚 next big investment?
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