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Peppa Pig

Peppa Pig is 鈥減ure genius鈥 according to Boris Johnson, but how does a 鈥淧icasso-like hairdryer鈥 become recognisable around the world?

The idea for the four year old pigchild was dreamt up in a London pub by three out of work mates in the 90s. She鈥檚 now the inspiration for theme parks across the world, and they are worth millions.

After the prime minister declared his love for her in front of the UK鈥檚 leading business people, Mark Coles explores how Peppa Pig has become one the most recognisable characters on television.

Producers: Ben Crighton and Chris Flynn

Available now

14 minutes

Last on

Sun 28 Nov 2021 17:40

Broadcasts

  • Sat 27 Nov 2021 19:00
  • Sun 28 Nov 2021 05:45
  • Sun 28 Nov 2021 17:40

Podcast