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Meet the Vloggers

Peter Day meets the vloggers who start off making videos in their bedroom and end up being courted by big brands. Can these new relationships disrupt the old ways of marketing?

Vlogging may be the internet's new path to riches. Peter Day meets the Youtubers who start off making videos in their bedroom and end up being courted by big brands. Will these new relationships disrupt the advertising and broadcasting industries and, for those who make the big time, can their authentic appeal be maintained in the face of fame and money?

Available now

30 minutes

Last on

Sun 11 Jan 2015 21:30

Contributors to this programme

Jim Chapman

vlogger

听听

Emily Hartridge

vlogger

Dom Smales

founder, Gleam

Nick Hayward

former head of creator collaborations and branded content, YouTube

James Emtage

executive producer, Telegraph Hill

Jonathan Hudson

digital marketing manager, 成人快手base

Nate Elliott

Vice President and Principal Analyst, Forrester Research

Broadcasts

  • Thu 8 Jan 2015 20:30
  • Sun 11 Jan 2015 21:30

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