Fashion
Evan Davis asks his guests from the world of fashion and clothing whether normal business rules apply. Who is in charge - rational corporate executives, or prima donna designers?
The view from the top of business, presented by Evan Davis. The Bottom Line cuts through confusion, statistics and spin to present a clearer view of the business world, through discussion with people running leading and emerging companies.
This week, Evan's guests are all top executives from the world of fashion and clothing. They discuss whether normal business rules apply in their world. They also get down to the nitty gritty of the business itself - who makes the money and how do they set the prices?
The panel also talks about marketing, and the role of PR in getting their products noticed.
Evan is joined in the studio by Jane Sheperdson, chief executive of Whistles; Simon Berwin, managing director of Berwin & Berwin; Kim Winser, fashion and retail expert with private equity group 3i.
Producer: Ben Crighton.
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Clips
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My Bottom Line: Jane Shepherdson
Duration: 01:41
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My Bottom Line: Kim Winser
Duration: 01:12
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The Bottom Line: Simon Berwin
Duration: 00:47
Broadcasts
- Thu 24 Mar 2011 20:30成人快手 Radio 4
- Sat 26 Mar 2011 17:30成人快手 Radio 4
- Sat 2 Apr 2011 19:32成人快手 World Service Online
- Sun 3 Apr 2011 07:32成人快手 World Service Online
- Sun 3 Apr 2011 12:32成人快手 World Service Online
- Mon 4 Apr 2011 02:32成人快手 World Service Online
Podcast
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The Bottom Line
The definitive business podcast from the 成人快手. Hosted by Evan Davis.