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29 October 2014
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成人快手 signs agreement to enable "over the air" download from 成人快手 iPlayer to mobile devices


The 成人快手 has signed a set of agreements to allow users to download television programmes from 成人快手 iPlayer direct to their mobile handsets, via a wireless internet connection or "over the air".

The agreements were signed with technology and licensing companies CMLA, CoreMedia and Intertrust.

As a result the 成人快手 is now allowed to use OMA DRM 2.0, a digital rights management protection system developed by the Open Mobile Alliance and offer audiences the ability to download television programmes from 成人快手 iPlayer directly to their mobile device.

The system, which debuted on the Nokia N96, will be compatibility tested with other mobile devices with the intention to roll out on more devices in the future.

Matthew Postgate, Controller of Mobile, 成人快手, said: "Mobile is an extremely important part of our strategy to allow audiences to access 成人快手 content on multiple platforms at their convenience.

"Our agreements with CMLA, CoreMedia and Intertrust have allowed digital rights protection on full television programmes for mobile for the first time.

"Each of these companies plays a valuable part in helping the 成人快手 evolve its services for audiences and push the boundaries of the broadcasting industry.

"We are really pleased to be developing these types of partnerships with the wider industry."

Gary Mittelstaedt, CMLA's Policy Chairman, said: "CMLA is pleased to be joining the highly respected 成人快手 in supporting their launch of this important new service.

"The 成人快手's selection of the open industry standard OMA DRM for content protection and IP Datacast over DVB-H for broadcast service protection, coupled with the trust authority CMLA, is an important industry milestone that continues the momentum of these key industry specifications."

Willms Buhse, of CoreMedia, said: "CoreMedia is proud to be part of 成人快手's new mobile video service by supplying flexible technology for multi channel delivery, embracing the standards of OMA DRM 2.0.

"With the iPlayer, 成人快手 offers its high quality content to a wide audience. Moving images are king and we are delighted to support the new service with providing best practice content management."

Talal Shamoon, Intertrust's Chief Executive Officer, said: "The 成人快手 is one of the world's most trusted leading drivers of online video services.

"We are delighted that the 成人快手 has chosen an open standard such as OMA to provide DRM for its mobile services and welcome them to a growing family of Intertrust licensees in this area."

This development complements the 成人快手's alternative download route to portable devices which allows users to transfer programmes via their PCs.

成人快手 iPlayer television programmes are available for "over the air" download on the Nokia N96 and in the future other compatible mobile devices for seven days after broadcast.

The service is now available on the Nokia N96. For more information please go to

SM

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Category: New Media
Date: 13.10.2008
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