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Press Releases
YouTube sensation Bryony Matthewman commissioned by ³ÉÈË¿ìÊÖ Three
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³ÉÈË¿ìÊÖ Three has commissioned Hat Trick Productions to tell the story of YouTube sensation Bryony Matthewman's attempts to pull together a user-generated zombie movie.
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Bryony Makes A Zombie Movie is an exciting new cross-platform summer event due to go live on Tuesday 8 July at 3.33 pm.
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Bryony Matthewman is a YouTube heavyweight with more than 12 million hits and a legion of dedicated fans. But they don't just watch, they join in.
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Bryony posted on her Paperlilies profile on Monday 2ÌýJune.
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A month later and Bryony's call to arms has attracted some 140 video responses, more than 3,500 message board comments, and almost 280,000 views.
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But not only does Bryony have to make the film a reality, she also has a deadline to meet – Halloween 2008, when she'll throw a huge premiere party involving as many contributors as can make it, all dressed in their finest zombie clobber.
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The clock is ticking... ³ÉÈË¿ìÊÖ Three will follow all aspects of Bryony's production with online documentary coverage consisting of two webisodes per week over a 17-week period. These will be available at the ³ÉÈË¿ìÊÖ Three site bbc.co.uk/zombies.
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Content will include coverage of shoot days, potential interviews with the luminaries of the undead world, make-up testing (exploding heads), and responding to the demands of the community (the film must feature a flying zombie – how?).
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Bryony will also report back on the weirdest, worst and most wicked suggestions, video responses and volunteers, from all over the world.
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With this wealth of documentary footage on what will be a big summer event in realities both virtual and actual, Hat Trick will also deliver a 30-minute TV programme telling the full story of Bryony's journey from initial video post to red carpet premiere.
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Danny Cohen, Controller, ³ÉÈË¿ìÊÖ Three, says: "This project is part of ³ÉÈË¿ìÊÖ Three's latest commitment to being a multi-platform network.
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"Bryony is part of a new generation of internet talent that our young viewers are already engaging with and, for ³ÉÈË¿ìÊÖ Three, Bryony is someone we want to nurture."
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Jimmy Mulville, Managing Director, Hat Trick Productions, comments: "This collaboration with the amazing Bryony Matthewman is part of a commitment to making digital entertainment online an integral part of Hat Trick's future."
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Bryony Makes A Zombie Movie is a Hat Trick production for ³ÉÈË¿ìÊÖ Three.
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The Executive Producers for Hat Trick are Jonathan Davenport and Richard Wilson. It is produced by Adam King and commissioned by Martin Trickey, Multiplatform Commissioning Executive, Comedy and Entertainment, ³ÉÈË¿ìÊÖÌýVision. Ìý
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