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24 September 2014
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A third of ten year olds concerned about their weight - Five Live generation poll


Category : Five Live
Date : 22.03.2004
Printable version


As many as one in three 10-year-olds are worried about their weight - according to a new survey of children and families undertaken for Radio Five Live.


The poll announced today (Monday 22 March) was commissioned to mark the tenth anniversary of Five Live's launch.

It also reveals that nearly half of parents would send their children to private school if they could afford it.


Five Live has marked its tenth anniversary by surveying children born on the day the station started broadcasting, 28 March 1994.

The study - carried out by the polling company ICM - found nearly a third were concerned about how much they weighed and more than half of those questioned were worried their food wasn't healthy.


Nearly a fifth of all children born on the 28 March 1994 responded to the poll (16%, or 261 out of 1,600) along with their parents, who were also polled.

Nearly half of the parents said they would pay for private schooling for their children if they could afford it.

But they also seemed confident their children enjoyed life.

Every one of the parents said they thought their sons and daughters would grow up to feel they had a happy childhood.


Five Live Controller Bob Shennan said: "The attitudes and opinions of the Five Live Generation give a fascinating insight into the concerns of 10-year-old children and their parents.

"It's been an amazing experience contacting and working with so many of our listeners and its been a way to celebrate Radio Five Live's 10 year anniversary that puts the listeners at the heart of story."


Many of the Five Live generation children have appeared on air giving their views about life and what it is like to be ten, while artwork from 10-year-olds in dozens of schools has poured into the station and features on the .

Notes to Editors


The Five Live generation survey looked at the attitudes and influences of ten-year-olds born on the 28 March 1994 and their families.

A full summary of the survey is available from the Five Live Publicity - use the Contact Us icon on the left of this page.


成人快手 Radio Five Live started broadcasting on 28 March 1994 and celebrates its 10th year anniversary this week.

For information about the anniversary contact Five Live Publicity.



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Category : Five Live
Date : 22.03.2004
Printable version

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