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29 October 2014
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25.02.04


WORLD SERVICE


成人快手 and La Opini贸n launch online partnership


The 成人快手 and La Opini贸n, the largest Spanish-language newspaper in the United States, have made the content of their online sites mutually available via a hyperlink agreement.


The agreement will bring readers of closer to news about the large and influential Hispanic community in the US with a direct access to , while the visitors to the La Opini贸n website will find links to bbcmundo.com homepage, sports, science and economy sections.


La Opini贸n also offers links to the 成人快手 Spanish American service's audio streams, available in Real Audio.


Julia Zapata, Head of the 成人快手 Spanish American Service, said: 聯We are delighted to be associated with America's most respected Hispanic newspaper.


"I am sure the agreement with La Opini贸n will be of great mutual benefit and reinforce the 成人快手 brand positioning among the US Hispanic community, which is very important to us."


Patricio Zamorano, Online Editor of La Opini贸n Digital adds: "We are proud to work with one of the most prestigious news leaders of the world and to provide our users with quality content.


"La Opini贸n and 成人快手 Mundo share the same principles of quality journalism and focus on the information needs of people.


"We are happy that 成人快手 Mundo users will use us as their window to Spanish-language journalism in the US."


Notes to Editors


成人快手 World Service broadcasts programmes around the world in 43 languages and is available on radio and online at .


It has a global audience of 150 million listeners while its websites receive 100 million page impressions each month.

成人快手 Spanish American service is rebroadcast by more than 100 stations to 5.6 million people in Latin America.


Its online site is updated 24 hours a day, seven days a week and provides a wide range of information on international news and current affairs, world economy, science, technology, arts, entertainment, offers chat forums and the opportunity to learn English.


La Opini贸n Digital is responsible for the creation and online publication of , a premier Spanish-language website, which serves the online U.S. Hispanic community.


Everyday, laopinion.com provides the Hispanic community with national, international, and local news as well as sports, entertainment, life and style, health and business content which reflect the interests and is presented from the perspective of Latinos living in the United States.


La Opini贸n is owned and operated by impreMedia LLC, the first national Spanish-language newspaper company. impreMedia also owns El Diario/La Prensa in New York.


The 成人快手 is not responsible for the content of external internet sites


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