Media Brief
Post categories: mediabrief
| 13:23 UK time, Tuesday, 13 July 2010
I'm the ³ÉÈË¿ìÊÖ's media correspondent and this is my brief selection of what's going on. Some content may need a subscription.
More than 20 million people watched the World Cup final at its peak, 18 million on the ³ÉÈË¿ìÊÖ, according to unofficial overnight figures. The game averaged 15.1 million viewers on ³ÉÈË¿ìÊÖ1 and 3.3 million on ITV1, report the and .
[subscription required] ITV's World Cup ITV Live website attracted more than 2 million unique users during the tournament. 800,000 downloaded its ad-funded iPhone app.
the about-turn on ³ÉÈË¿ìÊÖ 6 Music but fears that Tim Davie, ³ÉÈË¿ìÊÖ Director of Audio and Music, is going to ruin Radio 7:
"Oh no! He's about to do away with the very best thing to come out of the ³ÉÈË¿ìÊÖ's digital venture. ³ÉÈË¿ìÊÖ Radio 7 has an identity all its own.... 4Xtra sounds as if it will offer yet another chance to hear A History of the World in 100 Objects."
Penthouse is bidding for Playboy. [subscription required] that while media brands such as Walt Disney have managed to update themselves for new times:
"Playboy - with its bunny girls and associations of the swinging sixties - is now archaic."
Katherine Jenkins and Sir Michael Gambon are to star in the Doctor Who Christmas special, and the .
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