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Name that tune...

Bryan Burnett | 19:35 UK time, Monday, 3 September 2007

Big response to our TV ads theme tonight.

Rab in Fife and Graham in Loch Lommond both texted in to ask for the music used by British Airways in their commercials. Neither of the guys could remember what the music was, but as usual Get It On listeners came to the rescue.

Thanks to Norm in Denny, Sue in Moffat, and Janet In Dumfries who told us it was The Flower Duet from Lakme by Delibes, which was later reworked as 'Aria" by Malcom Mclaren. Here's what Wikipedia has to say on the subject:

In 1989 McLaren and composer Yanni arranged The Flower Duet into a work called 'Aria'. The 'Flower Duet' theme, taken from the French opera Lakme by Léo Delibes, had already been used by composer Howard Blake[2] to accompany BA commercials since 1984. However, from 1989 McLaren and Yanni continued the musical brand identification established by Blake, further arranging the 'Flower Duet' and featuring it in BA's 'World's favourite Airline' global campaign of the 1980s and 1990s. 'Aria on Air' has become synonymous with the airline's brand as a result of the campaign's success.

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