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³ÉÈË¿ìÊÖ Annual Report 2010/11: ³ÉÈË¿ìÊÖ Online headlines

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Ian McDonald Ian McDonald | 21:12 UK time, Tuesday, 12 July 2011

The ³ÉÈË¿ìÊÖ's Annual Report was released today.

Here are a couple of headlines relevant to ³ÉÈË¿ìÊÖ Online:

As Ralph Rivera announced at the ³ÉÈË¿ìÊÖ Online Industry Briefing, more than the target of 25% spent on ³ÉÈË¿ìÊÖ online services went to external companies.

Despite losing two video streams, more UK adults used ³ÉÈË¿ìÊÖ Red Button services in an average week this year than last.

The proportion of UK adults using bbc.co.uk in an average week went up from 38% to 42%:

³ÉÈË¿ìÊÖ Online came third only to ³ÉÈË¿ìÊÖ One and ³ÉÈË¿ìÊÖ Two in terms of reach, being used by 19.5 million adults each week, up from 17 million in 2009/10. This represents 57% of adults online.

The text of the ³ÉÈË¿ìÊÖ Trust and ³ÉÈË¿ìÊÖ Executive reports is available under an open license:

The text of this document may be reproduced free of charge in any format or medium providing that it is done so accurately and not in a misleading context. It must be accredited to the ³ÉÈË¿ìÊÖ.

You can read Mark Thompson's post on the About the ³ÉÈË¿ìÊÖ blog, and the documents on the Annual Report website.

Ian McDonald is Content Producer, ³ÉÈË¿ìÊÖ Internet blog

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